It seems obvious at one level, and proven at another while on our journey, that we all have incredible potential. On a very basic level, it is good to be reminded, and to remind others, that we/they have potential. It is an uplifting feeling, one that is a catalyst for action. When we are reminded that our abilities can be developed and can then lead to future success it just feels good. The idea that we can (should) be more, or do more than we are currently doing is the beginning of how we take our lives to the next level. Achieving our potential is therefore what we are all about. We have innate capabilities and we have a responsibility to do something with it. So, let’s all find a way to do more and to encourage others to do the same. No need to let all of this amazing potential go unused.